In the Green Zone

The brand benefits of a sustainable approach to running a business have long been clear. Over time, this has evolved beyond feel-good marketing initiatives so that sustainability has also become a tool for operational and strategic change.

Criticaleye speaks to Martyn Fisher, Richard Gillies, Peter Lacy, Gareth Llewellyn, Richard Pamenter, Paul Polman, Mohan Sodhi, Niall Trafford, Naomi Wells and Ian Wright to learn how a focus on sustainability can lead to improved performance, increased efficiency and long-term growth.

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Contributors

Gareth Llewellyn
Board Mentor
Criticaleye

Ian Wright
co-Chair
Food and Drink Federation

Martyn Fisher
Director
Lashlake Consultants

Mohan Sodhi
Professor of Supply Chain Management
Bayes Business School

Naomi Simcock
Operations Director
John Lewis

Niall Trafford
Former CEO
BRE

Paul Polman
CEO
Unilever plc

Peter Lacy
Chair
Kaleidoscopes Group

Richard Gillies
Board Mentor
Criticaleye

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