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Portals Must Evolve to Capture New Customers in the Web 2.0 World

This paper by Criticaleye Affiliate Accenture examines how new technologies and business processes are helping organisations update their customer-facing portals to keep pace with customers' expectations.

In short, today’s portal business requirements are to reshape information management from being just a back office or business intelligence function, into a discipline that delivers highly relevant, 'just-in-time' information that retains customers and closes sales.

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