Digital Transformation

Authored by Dawn Murden, Editor, Advisory, Criticaleye

CEOs and senior executives continue to struggle with the challenges of creating more customer-centric businesses. Before embarking on digital transformation, leaders should ask themselves the following: 

  • What problem are we trying to fix?
  • Do we know what's happening in other companies and sectors?
  • Are we prepared for new ways of working?
  • How do we get everyone in the organisation to work together?

Featuring commentary from: 

Arabel Bailey, MD & Digital Lead, UK&I, Accenture

Andrew Minton, MD, Criticaleye 

Bal Samra, MD BBC Television & BBC Commercial Director, BBC

Narry Singh, MD & Head of Digital Strategy, EALA, Accenture 

Ashok Vaswani, CEO, Barclays UK 



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Contributors
Andrew Minton
Managing Director
Criticaleye
Arabel Bailey
Non-executive Director
Department for Work & Pensions
Ashok Vaswani
Former Chief Digital Strategy Officer
Barclays
Bal Samra
Former Group Commercial Director
BBC
Narry Singh
Global Digital Co-Lead
AlixPartners


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