Reorienting People and Culture to Support Business Recovery


As businesses recover from the disruptions caused by Covid-19, ensuring a smooth return to the workplace remains high on the list of priorities for many organisations.

This report by Yonder Consulting emphasises how coordinated efforts from CEOs, HR, Marketing and Operational leaders are key to setting the right cultural tone for companies looking to strengthen and build resilience post-pandemic.

Key takeaways include:

  • Listening to understand - What’s important to your people now?
  • Galvanise with the brand - How will can you use your brand to drive cultural engagement?
  • Bring people together - What’s the uniting story you want to tell?
  • Clarify your focus - What are the biggest change priorities to rally behind?

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