Get Ready for the Silver Economy


Populations are getting older and businesses that are quick to adapt to this trend can reap the benefits for both their customers and employees. Criticaleye speaks to Martyn Fisher, Steve Muylle, Andy Pomfret, Mark Purdy, Simon Johnson and Dominic Swords to find out how different companies are capitalising on the opportunities presented by the rise of the silver economy.

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Contributors
Andy Pomfret
Non Executive Chair
Sabre Insurance Group plc
Dominic Swords
Visiting Professor of Business Economics
Henley Business School
Mark Purdy
Former Managing Director (Economic Research) and Chief Economist
Accenture
Martyn Fisher
Director
Lashlake Consultants
Simon Johnson
MD
Universal Music Group International
Steve Muylle
Professor & Partner
Vlerick Business School


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