If businesses are going to stay close to their customers, they need to know how to drive innovation in a way that’s cost effective, focused and fast. In this article, Emma Riddell spoke to senior leaders to find out what it takes to get it right.
Key points include:
Innovation is the lifeblood of businesses in the current environment of constant disruption.
Failure needs to be acknowledged as a necessary by product of success, or innovation will be stifled.
What’s crucial is that innovation is well thought out and aligned with business strategy.
It’s important to create innovation hubs throughout an organisation.
It is important to get people throughout a company to understand that, when they come up with a new idea, an investment appraisal should be part of the due-diligence process.
Alison Bennett, Relationship Manager, Criticaleye Beth Butterwick, CEO, Karen Millen David Comeau, Board Mentor, Criticaleye Peter Lacy, Senior Managing Director, Accenture Strategy Adam Ludwin, Chief Visionary Officer & Co-founder, Captify Community articles are produced directly by and for the Criticaleye Community.